The woman behind the keyboard
Carly Lubicz ('Lubicz' rhymes with 'Rubix' and was until fairly recently 'Crummey') is the proud face behind Calculated Media.
Having kept a diary since the age of six and discovering her passion for magazines at 13 when she would escape the drudgery of an English all-girls convent school by devouring her favourite title ('Sugar' in those days), Carly's background in the print media has seen her work as a journalist, senior journalist, sub-editor and editor in Australia.
Writing for daily and weekly newspapers, local and national magazines and online services across the country; Carly has covered and edited topics ranging from controversial news to restaurant reviews, uplifting people profiles, must-try walks, transport issues, outback characters and business advertorial.
Her background as a writer also encompasses public relations. Working for a council in Western Australia, Carly was responsible for compiling press releases, newsletters and newspaper advertisements, as well as establishing and producing a weekly community radio program.
Now living and working in Townsville, Carly writes for local lifestyle magazines and some state and national titles.
Carly also writes and sends media releases for small to medium-sized Townsville businesses, and produces interesting and effective web site copy, e-newsletters and company profiles.
Family histories are a new addition to her agenda after she noticed time constraints were one of the leading causes of many stories going untold. By going beyond the basic facts, she is able to bring the story to life and ensure relatives and friends read about their ancestors for pleasure rather than duty.
Carly is an active member of the Townsville Chamber of Commerce, Townsville Business Women's Network and the Media Entertainment and Arts Alliance.
Carly graduated from Curtin University of Technology in 2003 with a Bachelor of Arts in Mass Communication.
She loves writing more than chocolate. And that's really saying something.
